Nizwa Souq, located adjacent to the Nizwa Fort in the heart of Nizwa city, Oman, is one of the most popular and oldest markets in the country. Reflecting the rich history and culture of Oman, the souq is a bustling center where traditional crafts, fresh produce, and silver jewelry are sold. The market has distinct sections dedicated to various goods – from fruits, vegetables, meat, and fish to spices, dates, and sweets. The souq is particularly known for its collection of Omani silver crafts, which include Khanjars (traditional Omani daggers), jewelry, and various artifacts. Among its most charming features is the goat market, where locals haggle over livestock. The souq's architecture, characterized by its Islamic arches, wooden doors, and shaded walkways, adds to its allure and offers shoppers a respite from the sun. Visitors can immerse themselves in the sounds, scents, and sights of traditional Omani commerce, making the Nizwa Souq an essential experience for anyone seeking to understand the country's cultural fabric.