Al Ula, located in the Medina Region in north-western Saudi Arabia, boasts a rich history that extends to its culinary tradition. As an ancient crossroads for trade routes, Al Ula has been influenced by a myriad of cultures over centuries. Traditional food of this region is centered around the ingredients that are available in this desert environment, including dates, wheat, barley, and an assortment of fruits and vegetables. Herding animals also played a role in the diet, providing dairy products and meat, except for cow, which isn't traditionally consumed in the region. Arabian hospitality is also central to the food culture in Al Ula, with an emphasis on sharing meals with family and guests.