Bentota, located on the southern coast of Sri Lanka, is a prime destination for travelers looking for picturesque beaches, water sports, and serene river cruises. The history of tourism in Bentota is closely tied to the broader development of tourism in Sri Lanka as a whole.
Although Sri Lanka has been a point of interest for travelers for centuries, with ancient visitors like Fa-Hien commenting on its beauty, it wasn't until the 1960s that Bentota began to develop as a modern tourist destination. The inception of the tourism industry in Sri Lanka was spearheaded by the government following the country's independence in 1948, as it recognized tourism as a potential source of foreign exchange, investment, and employment.
In the 1960s and 1970s, the Sri Lanka Tourist Board, established in 1966, initiated projects to develop Bentota as a tourist resort. The famous architect Geoffrey Bawa played a pivotal role in shaping the landscape and aesthetic of resorts in Bentota, blending modernist ideas with traditional Sri Lankan designs. His work at Bentota Beach Hotel, which opened in 1967, set a high standard for future tourist developments in the area.
By the 1980s, Bentota had become well-established as a beach resort, drawing visitors both for its natural beauty and its burgeoning reputation for hospitality. The area saw a steady increase in tourist arrivals, and hotels, guesthouses, and ancillary services proliferated to cater to the growing industry.
The tourism sector in Bentota, like the rest of the country, has faced challenges over the years. The civil war in Sri Lanka, which lasted from 1983 until 2009, significantly hampered tourism as security concerns reduced the influx of international visitors. The devastating tsunami in 2004 also affected Bentota, causing destruction to properties and infrastructure. However, following each setback, Bentota has managed to recover and rebuild, often emerging as an even more popular and resilient destination. (p>
In recent years, Bentota has embraced various tourism trends to attract a diverse array of visitors. Eco-tourism has gained popularity, with many hotels and resorts adopting sustainable practices and offering ecologically responsible tours, especially focused on the Bentota river and its mangroves.
Adventure tourism is also on the rise, with Bentota being a hot spot for water sports enthusiasts. Activities such as jet-skiing, windsurfing, and parasailing are readily available, catering to a younger, more adventurous crowd.
Wellness tourism has also become a significant part of Bentota's offerings, with many resorts featuring Ayurvedic spas and wellness centers that emphasize traditional healing and relaxation techniques. This focus on health and wellness has attracted tourists seeking restorative and rejuvenating experiences in a tropical setting.
As Sri Lanka's tourism industry continues to rebuild post-pandemic, Bentota is positioned to remain a key player in the country's tourism economy. With a rich history, continuous innovation in tourist offerings, and a commitment to preserving its natural beauty, Bentota is geared to welcome the next wave of global travelers seeking sun, sea, and serenity.