Top Things To Do In Sapporo (Japan) In 2026 - 2027

Top 10 things to do in Sapporo

1. 1. Sapporo Snow Festival Visit

   One of the most popular winter events in Japan, the Sapporo Snow Festival dazzles visitors with its spectacular ice and snow sculptures. Spanning across Odori Park, Susukino, and Tsudome, the festival showcases a variety of massive, intricately carved sculptures, some as tall as buildings. Artists from around the world come to participate, turning Sapporo into a winter wonderland. In addition to the sculptures, visitors can enjoy local Hokkaido foods, hot drinks, and live performances. The sculptures are lit up at night, providing a magical and entirely different viewing experience. While the festival is free to visit, you might spend on food, souvenirs, and activities like snow slides or ice skating.

   Duration: Variable · Price: Free entry; various activities and goods will incur additional costs

2. 2. Historical Village of Hokkaido

   Step back in time with a visit to the Historical Village of Hokkaido, an open-air museum in Sapporo. The village features over 60 buildings from the Meiji and Taisho periods of Japanese history (1868-1926), offering a glimpse into the development of Hokkaido. You can explore different zones categorized by town, fishing village, farm village, and mountain village. Each area shows the architecture and lifestyle from that era through restored buildings, including schools, homes, and shops. There are also seasonal activities and events that allow visitors to interact and learn about traditional crafts and practices. Perfect for history buffs and families, the Historical Village provides a rich educational experience wrapped in picturesque scenery.

   Duration: 2-4 hours · Price: Adults 830 JPY; Children 450 JPY

3. 3. Mt. Moiwa Ropeway and Observatory

   For a breathtaking panoramic view of Sapporo, take the Mt. Moiwa Ropeway to the summit's observatory. The journey starts with a streetcar ride to the mount base and then a cable car ride to the mountain's halfway point. From there, the ropeway takes you to the upper station, where an observation deck awaits with stunning vistas of the city, especially enchanting during the evening as the city lights twinkle below. There's a restaurant at the top for those who wish to dine with a view. Visiting Mt. Moiwa is a must-do for couples seeking a romantic experience and photographers chasing the perfect cityscape shot. This attraction beautifully blends natural splendor with urban scenery and is easily accessible from Sapporo's city center.

   Duration: 1-3 hours · Price: Round trip for Adults 1700 JPY; Round trip for Children 850 JPY

4. 4. Asahiyama Memorial Park

   Asahiyama Memorial Park is a serene and vast park known for its lush greenery and tranquil atmosphere. Located on the outskirts of Sapporo, it is best visited during the cherry blossom season when it is dotted with cherry trees in full bloom. The park also features walking paths, picnic areas, and ample space for outdoor activities. During winter months, it transforms into a snowy landscape suitable for sledding and snowball fights. It's an excellent spot for families, couples, and solo visitors looking to immerse themselves in nature or enjoy leisurely outdoor activities away from the city's hustle and bustle. The park's hilltop also offers a nice viewpoint to see the city skyline.

   Duration: 1-4 hours · Price: Free entry

5. 5. Sapporo Beer Museum

   Beer enthusiasts should not miss the chance to visit the Sapporo Beer Museum, dedicated to the history of one of Japan's most famous beer brands. Situated in a beautiful brick building that once served as a sugar factory, the museum provides insights into the brewing process and the evolution of Sapporo Beer. Interactive displays and historical artifacts chronicle the brand's growth and the broader history of beer in Japan. After touring the museum, guests can sample various Sapporo beers in the tasting room for a nominal fee. It's not only a chance to learn about beer but also an ideal opportunity to taste the different flavors that Sapporo Brewery has perfected over the years.

   Duration: 1-2 hours · Price: Entry is free; Beer tasting prices vary

6. 6. Shiroi Koibito Park

   Shiroi Koibito Park is a theme park by Ishiya, a local chocolate company. The park is famously known for producing the Shiroi Koibito cookie, a regional confectionery. It offers visitors a whimsical experience with its chocolate-inspired tours and attractions. Guests can observe the cookie production process, participate in a cookie-making workshop, and explore the 'Chocolate Time Tunnel' focused on the history of sweets. The park also features a rose garden and a European-style courtyard, creating a fairy-tale ambience. The Tudor-style architecture further adds to the charm, making it an enjoyable trip for families and couples alike. Visitors can enjoy sweet treats at the café and purchase unique souvenirs from the gift shop.

   Duration: 2-3 hours · Price: Admission free; additional costs for cookie workshop and other attractions

7. 7. Moerenuma Park

   Moerenuma Park is a large, expansive park that serves as both a work of art and a recreational space. Designed by famed sculptor Isamu Noguchi, it is a meticulously landscaped area that combines the natural beauty of the region with striking contemporary art and architecture. Visitors to the park can enjoy the broad range of facilities including sports grounds, play equipment for children, and outdoor installations. Notable features like the glass pyramid, named 'Hidamari,' and the 'Sea Fountain' draw many visitors. The park fully embraces the four seasons, with lush greenery and flower gardens in spring and summer, vibrant fall colors, and cross-country skiing and sledding in the winter. Moerenuma Park is ideal for those looking to enjoy outdoor activities while appreciating modern art influences in a natural setting.

   Duration: 2-5 hours · Price: Free entry

8. 8. Nijo Market

   Nijo Market is a must-visit for foodies and those interested in Sapporo's local culture. Located in the heart of the city, this public market has been serving Sapporo's residents with fresh seafood, vegetables, fruits, and other local delicacies since the early 20th century. It's an ideal place to sample Hokkaido's famous crab, uni (sea urchin), and other sushi and sashimi favorites. Beyond seafood, visitors can find various other foods, such as Hokkaido melons and other fresh produce. The lively atmosphere, coupled with the mouth-watering scents and the vendor's friendly banter, makes for an engaging cultural experience. Nijo Market is a quick stop that adds a burst of local flavor to any itinerary.

   Duration: 1-2 hours · Price: Free entry; cost of food and goods varies

9. 9. Jozankei Hot Springs

   Nestled in the mountains near Sapporo, Jozankei Hot Springs is a popular onsen (hot spring) destination that offers a restorative retreat from the city. Known for its therapeutic waters, the area boasts numerous ryokan (traditional Japanese inns) and hotels where visitors can soak in indoor and outdoor baths with picturesque views of the surrounding valley. Jozankei is particularly beautiful in autumn when the leaves change to vibrant hues of red, orange, and yellow. The hot springs are believed to have healing properties that relieve stress and muscle pain, making them perfect after a day of skiing or hiking. Indulging in a hot spring experience here is the quintessence of relaxation, suitable for couples, families, and solo travelers seeking tranquility amidst nature.

   Duration: 2-3 hours (day visit); Overnight (stay) · Price: Varies; Day use of hot springs starts from around 500 JPY; Overnight stays depend on the ryokan or hotel

10. 10. Sapporo TV Tower

    Rising high above Odori Park, the Sapporo TV Tower is an iconic landmark offering sweeping aerial views of the city. Modeled after the Eiffel Tower, it stands out with its red and white lattice structure. Visitors can ascend to the observation deck situated nearly 90 meters above ground to enjoy unobstructed views of Sapporo and beyond, including the adjacent Odori Park, the Ishikari plain, and, on clear days, the distant mountains. The tower also features a souvenir shop and a café where visitors can relax with a drink while taking in the scenery. Whether visiting by day or night, the Sapporo TV Tower is a great starting point for a sightseeing tour, especially for first-time visitors to the city.

    Duration: 30 minutes - 1 hour · Price: Adults 720 JPY; Children 360 JPY