Pushkar, one of the oldest cities in India, is steeped in myth and history. Known for its spiritual significance, it houses the rare Brahma Temple and is famous for the annual Pushkar Camel Fair which attracts thousands of tourists and pilgrims. Over the years, the city has evolved to cater to a mix of devotees and travelers from all over the world, thus bolstering its tourism industry.
The tourism history of Pushkar would be incomplete without the mention of its picturesque rose gardens. Pushkar's climate and soil are conducive to the cultivation of roses, and it is often referred to as the 'Rose Garden of Rajasthan'. These gardens started gaining prominence when the locals began selling rose products, such as gulkand (a sweet preserve), rose water, and oils to the tourists. This gave rise to agro-tourism in the area, with visitors coming specifically to witness the beauty of these gardens.
Recently, there has been a significant rise in eco-friendly and sustainable tourism practices in Pushkar. Visitors are becoming more conscious of their travel impact and are seeking experiences that are kind to the environment. In response, many local businesses have adopted greener practices and offer organic products sourced from the local rose gardens.
Experiential travel is also a growing trend, with tourists looking for immersive experiences. Activities such as participating in rose cultivation, learning about the process of making rose products, and enjoying the aromatic surroundings are becoming popular among visitors. The Rose Garden Pushkar is at the forefront of this trend, offering a multi-sensory experience that connects tourists with the local culture and nature.
Another notable trend is the rise of wellness tourism. The tranquil and pristine environment of the Rose Garden complements the quest for relaxation and rejuvenation. Tourists often combine their visits to the garden with yoga, meditation retreats, and ayurvedic treatments which are abundantly available in Pushkar.
When planning a visit to the Rose Garden Pushkar, tourists are encouraged to come during the blooming season to fully experience the gardens' glory. Guided tours can offer deeper insight into the gardening processes and the multiple uses of roses. Additionally, purchasing rose souvenirs and products directly from the gardens is a fantastic way to support the local economy while taking a piece of Pushkar's essence back home.