Nestled amongst the verdant hills of the Northeastern part of India, Shillong, the capital of Meghalaya, has been a tourist delight since the colonial times. Historically known as the ‘Scotland of the East’, this reference stems from the fact that the rolling hills around the town reminded the European settlers of their homeland, Scotland. Shillong became the civil station of the Khasi and Jaintia Hills in 1864 and subsequently, the capital of composite Assam under the British rule in 1874.
The British influence is evident in the architecture and layout of the city, with numerous colonial-era buildings still standing. The introduction of the Shillong Golf Course, which is one of the oldest golf courses in the world, heralded the beginnings of tourism in the area.
Shillong’s popularity as a tourist destination grew over the decades, particularly after India’s independence in 1947. Its temperate climate, scenic vistas, and rich cultural heritage attracted both domestic and international visitors. The growth of tourism in Shillong can be attributed to several factors such as the establishment of natural attractions, festivals, and improved connectivity.
In the late 20th century, the Meghalayan government and the Ministry of Tourism further promoted Shillong as a premier destination in the Northeast. The creation of the Meghalaya Tourism Development Corporation (MTDC) played a pivotal role in implementing tourism-friendly policies, developing infrastructure, and facilitating sustainable tourism efforts.
In the 21st century, Shillong has seen a significant increase in the number of visitors due to modern developments in travel facilities, accommodation, and the diversification of tourist activities. Ecotourism has been on the rise, with a focus on conserving Shillong’s natural beauty and promoting its ecological significance.
The city has also been hosting a variety of cultural events, like the yearly Shillong Autumn Festival, drawing visitors interested in the local traditions and contemporary cultural expressions. The music scene in Shillong, with its myriad festivals celebrating various genres, establishes the city as the music capital of India.
Recent tourism trends in Shillong emphasize experiential and adventure tourism. Travelers are increasingly seeking out activities such as trekking, camping, and water sports in places like Umiam Lake. The rise of homestays has also allowed tourists to experience the authentic lifestyle of the Khasi people and their warm hospitality.
Moreover, the evolution of digital marketing and social media has made Shillong more accessible to a global audience. With influencers and travelers sharing their experiences online, there is a heightened interest in the hidden gems and off-the-beaten-path attractions of Shillong, encouraging sustainable and responsible tourism practices.
The history of tourism in Shillong, Meghalaya, is one of gradual growth and adaptation. Embracing its colonial legacy while showcasing the richness of its indigenous cultures, Shillong, today stands as a testimony to the synergy between heritage and progress. Its natural beauty, coupled with a growing emphasis on sustainable travel practices, ensures that Shillong will continue to be a beloved destination for many years to come.