Chandigarh, the first planned city of India, has always been a pioneer in architecture and urban development. Over the years, it has also emerged as a significant spot for tourists, not just for its well-known spots like the Rock Garden, Sukhna Lake, or the Open Hand Monument but also for its modern commercial and entertainment hubs.
Elante Mall, developed by Larsen & Toubro Group, is a testament to the city’s industrial progress and tourism evolution. It started welcoming visitors in April 2013 and quickly became the largest mall in Punjab, Himachal Pradesh, Jammu & Kashmir, and Chandigarh. With its wide array of shopping brands, entertainment options, multiplex, food court, and high-end offices, Elante drew not only locals but also tourists seeking a comprehensive leisure experience.
Elante Mall has played a significant role in transforming the tourism landscape of Chandigarh. It stands as a one-stop destination for those who desire a touch of modernity in leisure and shopping. The mall has brought in a new wave of lifestyle tourism, where shopping and entertainment are pivotal to the travel experience of visitors.
In recent years, there has been a noticeable shift in tourism trends, with tourists looking for more inclusive experiences. Elante Mall provides this by offering a place where one can shop for both international and local brands, dine at a range of eateries that cater to various tastes and preferences, and enjoy a wide spectrum of recreational activities including a gaming zone, an ice skating rink, and a multiplex cinema.
Elante Mall has become known for its vibrant seasonal events, festivals, and sales that attract tourists. These include cultural festivals, such as Diwali and Christmas celebrations, which give tourists a glimpse into India's rich heritage and traditions with a modern twist. The mall also hosts musical events and workshops adding to its allure as a tourist destination.
The future trends in tourism at Elante Mall seem robust. The mall management is continuously innovating the visitor experience with new amenities and activities. With the growing trend of experiential travel, Elante Mall will likely diversify its offerings to cater to a broader audience by including more lifestyle and experiential activities that can please visitors from various demographics and interests.
Elante Mall has adeptly navigated through the challenges of the COVID-19 pandemic by incorporating health and safety measures, showcasing that it is not just a commercial hub but a responsible entity. These measures have reassured visitors and might set a precedent for the entire tourism industry in terms of crisis management and adaptability.
In keeping with global trends towards sustainable tourism, Elante is also making efforts to adopt sustainable practices. This approach not only ensures that the mall remains an attractive tourism spot but also contributes positively to the sustainable development of the region.
Chandigarh's tourism owes a part of its success to Elante Mall, which has redefined shopping and entertainment for visitors, combining sophistication with fun, culture, and a touch of luxury.
