Gulmarg, situated in the Pir Panjal Range in a cup-shaped valley in Kashmir, is one of the most stunning hill stations in India. Known for its serene beauty and sprawling meadows, Gulmarg has a rich history in tourism that dates back to the times when kings and queens would visit this verdant locale to escape the summer heat. Gulmarg means "meadow of flowers" and lives up to its name with lush green landscapes peppered with colorful blooms during spring and summer.
The history of tourism in Gulmarg can be traced back to the Mughal era, but it gained significant attention as a tourist destination during British colonial rule in India. The British loved Gulmarg's climate and natural beauty, and they established it as a resort town. They would frequent the valley to play golf at what is now the highest green golf course in the world. The establishment of the Gulmarg Gondola added a new dimension to its allure, making it a hub for winter sports and adventure tourism.
The Gulmarg Gondola is one of the world's highest operating cable cars and is the main attraction in Gulmarg. Commissioned in 1987, the project was a collaboration between the Jammu and Kashmir government and a French company. It was designed to offer breathtaking views of the surrounding Himalayas and to provide easy access to a variety of slopes for skiers and snowboarders.
The Gondola operates in two phases — Phase 1 takes visitors from Gulmarg resort at 2,600 meters (8,530 feet) to Kangdoori station at 3,080 meters (10,100 feet). Phase 2 extends from Kangdoori to the Apharwat Peak at 3,950 meters (12,959 feet). The startling elevation offers one of the most beautiful panoramic views of the snow-clad peaks and is a popular spot for off-piste skiing.
The introduction of the Gulmarg Gondola has had a profound impact on tourism in the region. It has become a year-round attraction — from skiing during the winters to mountain biking, hiking, and sightseeing in the summers. This has significantly boosted local economy and employment, making Gulmarg a focal point for tourists seeking both adventure and tranquility. Moreover, the Gondola ride itself has become synonymous with Gulmarg's identity as a tourist destination.
In recent years, Gulmarg has seen a growth in eco-friendly and sustainable tourism practices as tourists and service providers are becoming more environmentally conscious. Homestays and eco-lodges have burgeoned, offering a more personal and intimate experience of the region's unique culture and hospitality.
Adventure sports have also soared in popularity, with Gulmarg hosting international winter sports events, attracting athletes and sports enthusiasts from around the globe. Paragliding, snowboarding, heli-skiing, and trekking in the nearby mountain ranges are some of the activities that keep adventure tourism thriving.
The local administration has also invested in improving tourism infrastructure — better roads, enhanced communication systems, and emergency medical services have made Gulmarg more accessible and safe for tourists. Efforts are continuously being made to market Gulmarg as a four-season destination, not just a winter wonderland.
Visiting Gulmarg and experiencing the Gondola ride is a bucket-list item for many travelers. It not only provides an opportunity to witness the majestic Himalayas up close but also contributes to the local economy and cultural preservation of this unique region.
Whether it's for the winter sports, the summer treks, the colorful meadows, or simply the ride on one of the highest cable cars in the world, Gulmarg continues to weave its magic on tourists, making it a must-visit destination in the heart of Kashmir.
