The vibrant history of Sweet Meat Street (SM Street), situated in the heart of Kozhikode (Calicut), has long been intertwined with Kerala's illustrious past in the spice trade. This bustling thoroughfare has earned its quirky name during the colonial era due to the presence of numerous confectionery shops that once lined the street, selling a local sweet called 'Halwa'.
SM Street has been a commercial hub since the early medieval times, catering to the demand of traders and travelers. As far back as the 14th century, Kozhikode was recognized as an important trading port by the global community, with merchant ships from various countries docking here to trade spices, silk, and other goods. The street has witnessed the evolution of Kozhikode from a historical port town to a modern city while maintaining its traditional charm.
Tourism in Kozhikode, particularly around SM Street, has its roots in the spice trade that attracted merchants from Arab nations, China, and Europe, fostering early forms of cultural tourism. Renowned explorer Vasco da Gama's arrival in Calicut in 1498 further highlighted Kerala as a significant destination for explorers and traders.
Over the centuries, SM Street evolved into a blend of culture, history, and commerce that continues to draw tourists. The street shot to fame for its authentic Kerala snacks, the famed banana chips, and the varied range of Kozhikode Halwa. The sweet delicacies of the street have been a significant attraction for both domestic and international tourists, contributing to culinary tourism in the area.
The historical aspect of tourism in SM Street gained momentum as visitors sought to explore sites associated with colonial history and Indian trade heritage. Iconic structures like the Kozhikode Beach and Tali Temple, combined with SM Street's rich cultural tapestry, have attracted history buffs and casual visitors alike.
In recent years, there has been a shift towards sustainable and experiential tourism on SM Street. Visitors are not only seeking to purchase local goods but are also interested in understanding the history and culture behind them. Tourism trends indicate a rise in demand for local experiences such as street food tours, cooking demonstrations, and cultural walks.
Another trend is the digitalization of travel experiences, with tourists using social media and travel apps to discover hidden gems in Kozhikode. Staying true to its reputation as a center for commerce, SM Street has adapted by establishing a vibrant online presence for many of its stores, catering to the growing number of tech-savvy travelers.
The ongoing global situation has also led to the emergence of health and wellness tourism, with travelers showing an increased interest in Ayurveda and holistic wellness practices available in Kerala. Many visit SM Street in search of herbal remedies and traditional treatments that represent the wisdom of ancient Ayurvedic practices.
